Is Editing Real Estate Photos Ethical?

Last updated on October 2, 2019

If in architectural photography people usually calmly relate to the fact that photographs do not always reflect the real look of the premises, in the area of real estate sales this difference can be significant and scare off a potential buyer at the stage of viewing the object lives. Where is the line that you can’t defend? … One of the currently used photography technologies is HDRi (High Dynamic Range Imaging), which allows you to make colors more saturated, and the image as a whole looks more like we would see the interior life. real estate photo editing companies are more likely to use this technology. It is very cheap. Realtors, on the contrary, more often ask questions of how ethical such interference in the image is. The statistics are unambiguous: in the line of flat ugly photos, a juicy color (but lively, not cartoony) image attracts much more attention. What about the ethical side of things? Is it ethical to use HDRi processing? Is it ethical to show images in an idealized way? Is it ethical to make colors more saturated if the paint glare or your camera was unable to reproduce the color as the eye sees it? Perhaps if HDRi acts as one of the technologies for post-processing images that can be misleading (for example, like adding grass in front of the house, although it is not in reality) or making the image unrealistic (more like a cartoon), it is unethical, but if it is used for reflection of reality – it is ethical. What do you think about the use of this and other photographic technologies in the sale of real estate? HDRi, image retouching, geometric distortion … Where is the line between ethics and unethical? Real Estate Photos without Editing Many real estate agents are content to take a few photos with a small pocket camera. Unfortunately, due to their limitations, these cameras are often unable to capture the true nature of a property. The spacious rooms become small, dark and unattractive; Windows with amazing views turn into white light walls; an impressive architecture is deformed in strange and unpleasant angles. Benefits of Hiring Real Estate Photographer The photographs can catch a buyer or can reject it in full, a professional photographer from a Photo Editing Company has the ability to show a property at its best and our passion is to ensure that these spaces look as beautiful on your website or when printing as they do on the website. Real estate photographers’ job is to get the best representative photographs of each property. From the apartments, to the best luxury villas, they always look more with good photographs that show the property as it is, but taking advantage of its best face, choosing the best time of day, the best light, the best angles and using the best team, photographic and personal. Many companies are there who provide the Photo Editing Services to the Property Sellers but you have to choose the one by yourself which would be beneficial for your business.