Break through the clutter. Establish your brand. Be top of mind. Reinforce your services or products. These are all reasons to use and benefits associated with promotional products for your business. Promotional products are tchotchke or “swag” items commonly distributed at trade shows, business expos, golf tournaments or other functions.
If you’ve been to even one event or expo, you know that business promo items can be tedious, and sometimes, they might not always yield the desired results. However, with a little bit of creativity, you can help your promotion make you some profit and help you gain all of the benefits mentioned—breaking through the cutter, establishing your brand, being top of mind and reinforcing your services and products.
To help you do that, here are four unusual—but smart—promotional products to consider using for your business:
Portable Phone Charger: As a business person, you know there are only a few things worse than your cell phone dying in the middle of an important call (or even a sales pitch), or being out of the office, relying on your cell phone as your connection to your clients and business, and your battery dies.
A portable phone charger, or battery booster, has enough power to fully re-charge a smartphone. Plus, it can be branded with your logo and is sure to be an item that is used often. Every time it’s used, it’s your company name that the user—perhaps a potential client—sees. This unique, unusual promotional item can be customized in many ways, such as color, adding your tagline, etc., to match your brand.
Earbuds: In business, it’s all about who has your client’s (or potential client’s) ear and influences or supports their decision making. With earbuds, you’ll literally be in their ear, and like the phone charger, this is an item that will used daily. Whether it’s listening to music at the gym or on the train ride into work, your custom-branded earbuds are a promo product that is sure fly off any trade show booth table.
Table Stylus: Tablets are being used more and more in the business world. Keep up with the trend and consider producing a stylish with your company’s name and logo on it. This unique product will make the recipient’s day easier. No more attempting to write or click on their tablet with their finger; the stylish simplifies it. Simplifying and making things easier—as a business, those are two traits you most certainly want to have associated with your name.
Mason Jar: If you spend any time on Pinterest, or have a spouse or child that loves to pin, you probably know that mason jars are a popular item with what seems like an endless number of uses. Mason jars are used for everything from a candle holder to a mug. This clever promotional item can be customized to your business in many ways, such as etching your logo on the glass, branding the lid, etc. Work with a company that specializes in promotional printing in Alexandria to stay ahead of the game and be a trendsetter with a unique item like this.