It’s no secret that a bad sales hire can cost your business anywhere from three to six times their base salary. It’s also well known that only half of new sales employees meet their yearly quotas,and most don’t last more than 18 months at their jobs.
That’s why more businesses today are lookingto experts in the field to helpthem hire outstanding salespeople. If your new sales recruit isn’t as good as you were hoping they’d be, you should work with a professional sales recruitment agency and find the right fit the second time around. You shouldn’t stick with the wrong recruit.The blow to your company’s revenue and workplace culture is too high of a risk.
Take a look at the six signs that your new hire isn’t cut out for the job:
1. Sales Is Not in Their Blood
Let’s be honest — many candidates fake passion for sales during the interview because they really want a job. If you notice that they don’t have a thirst for sales or if they’re only concerned about monetary incentives, then they’ll move on when they find their true calling.
2. They’re Can’t Handle Disappointment
Salespeople must learn to manage rejection very quickly in their careers because even the best candidates can suffer from dry spells for weeks. If their energy levels regularlydropfor extended periods after a failed close or poor pitch, then they may not be cut out for the job.
A top sales candidate needs to have the patience and mental discipline to develop a long-term strategy, see the bigger picture, and enhance their performance metrics.
3. They Aren’t Interested in Research
If your salesperson can’t make an effort to learnevery detail about the product they’re selling, then how will they answer a client’s questions? Charisma can only take a salesperson so far — ultimately, it’s about hard work and research.
4. They’re Poor Communicators
Just because your new hirespoke impressively during the interview process doesn’t necessarily mean that they’re the right candidate. While it’s vital to be a terrific speaker, it’s also important to listen.
A good salesperson must know when to stop talking in order to listen to what a potential customer says. In addition, they must retain information. By being good communicators, they can convert qualified leads into sales and develop long-term relationships for your business.
5. They Use Outdated Methods
If your sales hire refuses to use technology to improve their sales craft, then they’ll fall behind the competition. Modern salespeople use databases, social media, web and mobile platforms, and metrics data from marketing teams to boost sales. Archaic methods like scribbled notes and gut feelings aren’t enough to close deals consistently.
6. They Take Criticism Poorly
Whether your sales hire is fresh or experienced, they need to handle negative feedback constructively to improve. Salespeople who take criticism poorly usually struggle to retain customers. Moreover, they canbe toxic to your company’s culture, no matter how well you motivate your team.
These are six signs that your new sales hire isn’t right for the position. Salespeople who show these characteristics don’t last long at their companies and cost their employers revenue and company morale.
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